Advertisement is the medium to make the citizen aware of a certain product or design available, it provides with the required information which people need to know and also draws attention towards itself. Advertisement is a large industry in today’s date. In the early days’ advertisement were made only by the word of mouth but with generations even the way to advertise also improved and today we have numerous ways to advertise a particular thing.

In this world of technology advertisement today have reached height in the virtual platform in the form of e-posters, audio, or video clips. New ways of advertising have evolved and this field requires immense creativity to attract people and grab their attention is not at all an easy job. Advertisements have also been popular in forms of pamphlets, posters, announcements through the pages of newspaper and magazines. It has also a great impact in mass communication and advertisement plays a major role is making the citizen aware about what is good and what is bad, it even reaches out to people with lack of education through pictorial representation in posters and video clips. Advertisements plays a major role in the society and is a job of art, perfection and creativity.